Dreamforce is less than a month away and it can be a lot to decide how best to tackle a week packed full of learning, networking, and fun. I’ve compiled a list from our Dreamforce experts on how to get the most out of Dreamforce. 1. Pack for Success “Bring a jacket, it gets chilly […]
When you’re growing a business, you’re bound to encounter obstacles from time to time. But if you weren’t good at overcoming them, you wouldn’t be where you are, right? Personal development expert Dan Millman once wrote, “The secret of change is to focus all of your energy not on fighting the old, but on building the […]
Surveying your customers after they’ve had an interaction with your company is a great way to get real-time feedback on your products and services. But what are you doing with the survey responses? If you’re not implementing them into how you coach your team, you’re not taking full advantage of their potential for impact. Your customers are […]
Ask any marketer what their challenges are, and measuring campaign effectiveness will be in their top five. Salesforce automatically measures campaign influence on sales opportunities, but there’s a catch. At least one of the opportunity’s contact roles must be a campaign member, which means your users need to consistently add contacts and leads to campaigns. Campaign […]
In the last few months of 2001, three professional services consultants—David Maister, Charles Green and Robert Galford—published a smallish, unassuming book called the Trusted Advisor. In it they come to a less than ground-shaking conclusion: that nobody can become successful in business unless they first gain the confidence of their clients. Not rocket science by […]
